First Foundation Insurance is now Westland Insurance
Important Update: Transition of First Foundation Insurance
We’re excited to share that First Foundation Insurance has reached an agreement to transition our Personal and Commercial Lines insurance practice to Westland Insurance Group Ltd., effective September 29, 2025.
What You Need to Know
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No action required. Your existing insurance policy remains valid and unchanged until renewal.
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Westland will serve you going forward. Starting September 29, Westland will handle renewals, changes, and claims support.
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New contact details. After the transition, Westland can be reached at 780-702-7534, EdmontonNW@westlandinsurance.ca or at their Edmonton office at #100, 17203 103 Ave NW, Edmonton, AB, T5S 1J4.
Thank You
We are so grateful for your trust and support of our insurance team over the years. While Westland will now take care of your insurance needs, First Foundation Mortgages and First Foundation Financial remain here to help with your mortgages, investments, life insurance, and financial planning.
FAQ: Transition of First Foundation Insurance to Westland Insurance
We know you may have questions about the transition of First Foundation Insurance to Westland Insurance Group Ltd., effective September 29, 2025. Here are answers to some of the most common ones.
Do I need to do anything?
No. Your existing policy remains valid and unchanged until its renewal date. Westland will automatically assume responsibility for servicing your policy as of September 29, 2025.
Will my coverage change?
No. The terms and coverage of your policy remain in force as originally issued. Any changes would only occur if you choose to make adjustments at renewal or during the policy period.
Who do I contact for service or claims after September 29, 2025?
Starting September 29, you can reach the Westland Insurance team for:
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Policy changes
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Renewals
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Claims support
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Certificates of insurance
What happens to First Foundation?
First Foundation continues to serve clients in mortgages, investments, and financial planning. These services are not affected by the transition and remain a core part of our business.
Why is this change happening?
We’ve chosen Westland as a partner because they share our values of independence, client-first service, and personal attention. As Canada’s largest independently owned brokerage, Westland offers a broad platform, competitive pricing, and industry-leading claims expertise.
Can I stay with First Foundation for my insurance?
All insurance clients of First Foundation Insurance will be transitioned to Westland. However, you’ll continue to work with a local team dedicated to supporting your needs, with access to even more resources and markets.
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